Porsche Backtracks: 911 Survives EV Apocalypse, But Will It Be Last Gasp For ICE? - Storyboard
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Porsche aimed to be an 80% electric brand by 2030 but is scaling back its EV sales targets
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This comes in the wake of an industry-wide slowdown of EV sales, with several automakers including Tesla feeling the heat
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Potential reasons for slow EV sales include range anxiety and lack of reliable charging stations
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However, Porsche continues to electrify its lineup with the Macan joining the Tacyan as the second all-electric model
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Porsche will soon introduce an electric replacement for the 718 Cayman and Boxster
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Prototypes of the all-electric Cayenne have also been spotted
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With this slowdown, Porsche will hopefully continue to keep the 911, gasoline-powered flat-six engine
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The 911 enjoys a cult-following and Porsche has reiterated that it will do whatever it can to extend its life with ICE
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This means the prospect an all-electric 911 is highly unlikely, this decade
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However, with an all-out 2035 ban on gasoline-powered vehicles, Porsche has no choice but to electrify its entire lineup
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Porsche is also experimenting with E-Fuels and Hydrogen
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As for EVs, current sales data shows that Taycan only makes up 5.67% of Porsche sales globally
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With a long line of Porsche EVs in the pipeline, the German brand will need to adopt a strategy based on customer demand
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For now, Porsche will continue to offer gasoline, hybrids, and electric cars.