Beyond Speed: Porsche Tops 2024 J.D. Power Initial Quality Study In Premium Category - Storyboard

J.D. Power Initial Quality Study ranks car brands based on problems per 100 vehicles (PP100)

Porsche (172 PP100) leads the premium car brands in the 2024 study, and ranked 7th overall

The industry average is 195 PP100

Over 100,000 new car buyers were surveyed across 200 models and 30 brands

German rivals (Audi, BMW, Mercedes) scored higher PP100 than Porsche.

Even Lexus (174 PP100) and Acura (193 PP100) couldn't match Porsche, but Lexus LC ranked highest quality model

Success factors for Porsche come from proper execution of features, controls & displays, premium materials, less new car odor

The study suggests good engineering and well-integrated tech contributed to the high rankings

Note that this study focuses on initial quality over the past year

The long-term reliability of Porsche after this win remains to be seen. Swipe up to read more.