$375,000 For A 964 Turbo? Is The Air-Cooled Hype Getting Out Of Hand?

Despite some minor setbacks, find out why this 964 Turbo 3.6 was able to fetch big money on Bring-A-Trailer

The Porsche 964 Turbo 3.6 is an evolution of the iconic 930 Turbo, offering more refinement and reliability while retaining the "raw" charm of older 911 models

Once considered an “entry-level” collector’s car, the 964 Turbo has seen dramatic price increases in recent years, reflecting growing demand and nostalgia for air-cooled Porsches

Equipped with a turbocharged 3.6-liter flat-six engine, it delivered 355 horsepower and 384 lb-ft of torque—a significant step up from its 930 predecessor

The 964 Turbo introduced better braking systems and a wider body, bridging the gap between Porsche's traditional air-cooled ethos and modern performance technology

Only 754 units of the 964 Turbo 3.6 were produced, enhancing its desirability among collectors

This particular car also features after market suspension mods like Eibach springs, MCS dampers

You've also got Billy Boat exhaust, deviating from its original configuration yet still commanding a premium price

This specific 1994 964 Turbo, with 33,000 miles and some aftermarket modifications, sold for an astounding $375,000 on Bring-a-Trailer.

Comparable models sold for $100,000 to $150,000 in 2019; today, the average price has climbed to $340,317

The rise in prices is driven by collectors' longing for the air-cooled era and a tendency to romanticize these cars, often disproportionately

While undeniably a fine car, some argue the 964 Turbo lacks the breakthrough legacy of the 930 “Widowmaker” or the aesthetic refinement of the 993 Turbo

While this 964 Turbo commanded a high price, rarer variants like the Flachbau (Slantnose) versions reach nearly seven-figure sums.